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Old Republic 2002 Annual Report
Created by Larsen Design + Interactive
The 2002 Old Republic Title Insurance annual report effectively positions their company as a relationship builder with key customer groups. The report, winner of numerous awards, was designed by Larsen Design + Interactive.
Larsen is a communications design firm of 50 employees, with offices in Minneapolis and the San Francisco Bay area. Core capabilities include branding, naming and identity, as well as the full range of print communications and interactive media. Larsen has been in business since 1975.
Old Republic Title Insurance wanted to highlight the relationships built by their top-rated products for their 2002 annual report, and address specific groups of clients, including real estate agents, loan processors, lenders and attorneys-each with differing priorities. The report featured targeted messages as well as rich photography representing Old Republic Title clients.
“Each year, the Larsen team listens intently to the messages we want to convey,” said Old Republic Title Senior Vice President, Cheryl A. Jones. “Then they present us with several fresh, cutting-edge design options. We couldn't be more pleased with our sleek and uncluttered annual report-delivered on-time and within budget.”
Larsen Design selected Royal SilkPlus™ Bright White paper for the report, resulting in a beautifully printed, affordably priced piece popular with Old Republic Title. This report was printed by Shapco Printing in Minneapolis, MN, on a Kamori 7-color UV interdecked press.
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